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Three Windows

2002 Outdoor Digital Kinetic

In April 2002 we were asked to come up with some proposals for Selfridges, a famous department store in London's Oxford Street. The opportunity to create some work in the busiest street in the UK was too good to miss.

Three installations were created that responded to the constant pedestrian traffic passing the windows. Ultrasonic sensors mounted above the 19 foot window detected passers-by, whilst behind the glass, large inflatable figures shot up to greet the viewers.

A little girl
A little girl
Let them inflate
Let them inflate
01selfridges_window
01selfridges_window
Next project Observation (2002)